Week 9 part B: using Categories


The different categories I would use would be: Wedding Planning & Floral Design Trends, Behind the Scenes - Small Business Entrepreneurship, SEO and Digital Marketing Tips, and Behind the Scenes for Tips & Tricks for florists or floral enthusiasts.

Each category would reach a specific audience to grow my business and show my overall expertise. For instance, wedding planning and floral design trends would appeal to brides and event planners, while the small business entrepreneurship content would resonate with fellow entrepreneurs and single mom business owners. SEO and digital marketing tips would attract other small businesses looking for guidance in this area, and behind the scenes tips & tricks would offer valuable insights and build trust with my clients & peers by sharing insider knowledge.

By covering these different topics, I can reach a broader audience, from brides to business owners, while demonstrating my knowledge in floral design, entrepreneurship, and digital marketing, helping to grow my business overall!



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